Website content audit
Individual quote
from 3 working days
You know what to do with each important page.
- Table of pages and decisions
- List of missing topics
- 60-minute call
SEO · content audit and plan
Website content audit: which pages bring traffic
I show which pages to improve, merge or remove, and what your site is missing
Check my website
Individual quote · from 3 working days
Your first review is free. I usually reply within 2 hours.
Lots of pages and posts, but traffic isn't growing? I show which content works, which pages get in each other's way and which topics are worth adding.
- A decision for each important page: keep, improve, merge or remove
- Pages that compete with each other in Google
- Topics your competitors cover and you don't
- 12+
- years in websites, apps and marketing
- 150+
- projects: I help at every stage, from idea to growth
- 2–6 wks
- from idea to a working product
- 2 h
- usual time to my reply
- 12
- pairs of pages competing with each other in Google
- 38
- pages with no traffic for six months
- 9
- topics with demand and no page on your site
Pages competing for the same keyword
Several similar pages weaken each other, and none of them ranks well.
| Keyword | Pages | Decision |
|---|---|---|
| sectional sofa | 3 | merge |
| extendable table | 2 | keep one |
| dining chairs | 2 | make distinct |
Pages to improve
What to keep, refresh or remove so Google isn't distracted.
| Page | Visits / mo | Decision |
|---|---|---|
| Guide: how to choose a sofa | 640 | refresh |
| Category: armchairs, 40-word intro | 120 | expand |
| Blog: 2019 trends | 0 | remove |
Missing topics
What customers search for and competitors cover, but your site doesn't.
| Topic | Searches / mo | Competitors |
|---|---|---|
| Upholstered beds | 12,600 | 3 of 3 |
| Small living room furniture | 2,400 | 2 of 3 |
| How to clean a sofa | 1,900 | 2 of 3 |
How your pages look in Google
The title and description are the first thing a customer sees in search results.
- To improveCategory titles all repeat one template
Results look alike, and customers click them less often.
Fix: A separate title and description for each key category.
Action plan
Ordered by expected traffic and the work involved.
- Merge pages competing for the same keyword.
- Refresh pages that already bring traffic.
- Add new pages for the topics with the most demand.
Packages
The audit is a one-off service, and fixes are quoted separately. I confirm the exact price and timeline after reviewing your site, before you decide.
Audit + fixes
Individual quote
timeline depends on scope
From finding the problem to a shipped change.
- Everything in the audit
- The fixes we agree on, implemented
- A check after the changes
Full SEO audit
Individual quote
from 5 working days
Technical health, keywords, content and links in one report.
- One report instead of several
- One action plan
- 60-minute call
Selected work
GetInData
dr100What clients say
„We worked with Vlad on a Next.js project. He knew what he was doing from day one, didn't overcomplicate things and came up with better approaches on his own. I especially value his work on the site's performance. Everything was delivered as agreed.”
George B. CEO, finance company
„We needed to build an MVP fast to test our idea in practice. Vlad helped us choose sensible solutions and focus on what we really needed for launch. We didn't try to build everything at once, yet he made sure the project could grow later without starting from scratch.”
Alex N. Product Manager at StartupX
„Vlad got up to speed with our project quickly and pointed out several problems we hadn't treated as priorities. He sorted out our database and security issues. I liked that he didn't just complete tasks but clearly explained why something was worth changing and what the consequences could be.”
Michał R. CTO at TechCorp
„We had an app where every bigger change was becoming a problem. Vlad helped us clean up the code, rebuild some of the older parts and introduce automated tests. Working on new features is much easier now. I also appreciate his patience in explaining technical topics to people outside the development team.”
Sara K. Product Owner at WebSolutions
I'll take a look at your site
Send me your website address. I'll reply with what I can already see and which scope makes sense, including price and timeline.
Frequently asked questions
How much does a content audit cost?
The price depends mainly on the number of pages and posts and on the language versions. I confirm the exact amount after looking at your site.
Do you write the content too?
No, writing is not part of the audit. You get guidance for each important page, ready to hand to your team or a writer. I can merge pages, redirect old addresses to new ones and make changes in the code, quoted separately.
Should I delete pages with no traffic?
Not always. A page with no visits from Google can still help sales, answer customer questions or have valuable links. No traffic is a reason to check, and I make the decision for each important page separately.
Do you check category and product descriptions in an online store?
Yes. In a store I check category descriptions, product pages and their titles in Google: which ones are too short, repeat each other or compete with each other.
How is a content audit different from keyword research?
A content audit assesses the pages you already have and tells you what to do with them. Keyword research shows the demand and which keywords belong on which pages. The two complement each other well.
What access do you need?
Read-only access to Google Search Console and Google Analytics. These are Google's free tools that show your site traffic and visits from search.
Can you guarantee a top position in Google?
No, and nobody honest can. I show what is holding you back and what will bring the most, then check the effect after the changes. Your results also depend on competitors and on changes Google makes.
How is this different from a monthly SEO agency contract?
An audit is one-off work with a clear scope and price. I don't buy links.
Know-how
Useful reading
Guides that help you prepare for the conversation or do part of the work yourself.
Content marketing · 18 minContent marketing for digital products: build a useful demand and trust systemA practical guide to content marketing—from audience decisions and editorial strategy to evidence, production, distribution, repurposing, measurement, maintenance and economics.Read 
Search engine optimization · 16 minUse-case pages for digital products: connect capabilities to customer progressA practical guide to use-case pages—from selecting validated jobs and audiences to page architecture, product evidence, SEO, conversion, experiments, governance and cohort economics.Read 
Search engine optimization · 17 minIndustry landing pages for digital products: earn relevance in a vertical marketA practical guide to industry landing pages—from vertical selection and workflow research to page architecture, regulation, integrations, proof, SEO, experiments and governance.Read
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