Store SEO audit
Individual quote
from 3 working days
A list of issues and a prioritised fix plan.
- Visibility of categories and products
- Filters, URLs and duplicate pages
- Product data and speed
- Fix plan with where to implement each fix
PrestaShop SEO · audit, fixes and ongoing SEO
PrestaShop SEO that starts by fixing the store: more categories and products in Google, fewer junk filter URLs
In PrestaShop stores, Google traffic is most often held back by the store itself: thousands of filter URLs, duplicate pages, slow categories and empty descriptions. I check this, fix it in the store, and only then add content and links.
Check my store
Individual quote · audit from 3 working days
Free first call. I usually reply within 2 hours.
SEO is often sold as a monthly retainer built on buying links. For a PrestaShop store that usually comes too early. First, what Google sees has to be put in order: filters, URLs, redirects, product data and speed. I start with an audit and a fix plan, implement the fixes in the store and then, if you want, run SEO every month.
- A store SEO audit with fixes ranked by their effect on traffic
- Fixes inside PrestaShop: filters, URLs, redirects, product data, speed
- Ongoing SEO after the fixes: category copy, descriptions and internal links
- 12+
- years in websites, apps and marketing
- 150+
- projects: I help at every stage, from idea to growth
- 2–6 wks
- from idea to a working product
- 2 h
- usual time to my reply
- 14
- issues, 3 urgent
- 2,300
- filter URLs in Google
- 410
- products without their own description
What Google sees in the store
How many store pages are in Google, and which ones.
| Page type | In the store | In Google |
|---|---|---|
| Categories | 86 | 52 |
| Products | 3,400 | 2,100 |
| Filter URLs | should be none | 2,300 |
Filters and duplicate pages
The most common SEO problem in PrestaShop.
- UrgentThe filter module creates a separate URL for every combination
Google spends its time on thousands of similar pages and visits categories less often.
What to do: Canonical URLs and noindex for filter combinations, with exceptions for filters people search for.
- Needs workThe same category under two URLs, with and without an ID
The page's strength is split between two copies.
What to do: One URL version and 301 redirects from the other.
Products and categories
They sell, so they have to be in Google.
- Needs workProduct descriptions copied from the manufacturer
Google shows the manufacturer's store or a bigger competitor instead.
What to do: Own descriptions for best-selling products and short category copy.
- To checkNo price or availability in the product data for Google
Products show no price in search results.
What to do: Complete product structured data in the theme.
Fix plan
Ordered by effect on traffic and amount of work.
- Filters, URLs and redirects.
- Speed of category and product pages.
- Product data, descriptions and category copy.
- Internal links and further content.
Packages
We agree the scope, price and timeline in writing before I start. No link buying.
Audit and fixes
Individual quote
from 1 week
The audit plus the fixes made in the store.
- Everything in the audit
- Fixes for filters, URLs and redirects
- Structured data and speed
- Effect checked in Google
Ongoing store SEO
Individual quote
monthly
For stores past the fixes that want to grow in Google.
- Category copy and product descriptions
- Internal linking
- Error checks after store changes
- Monthly traffic report
Case studies
Furniture store (NDA)What clients say
„We worked with Vlad on a Next.js project. He knew what he was doing from day one, didn't overcomplicate things and came up with better approaches on his own. I especially value his work on the site's performance. Everything was delivered as agreed.”
George B. CEO, finance company
„We needed to build an MVP fast to test our idea in practice. Vlad helped us choose sensible solutions and focus on what we really needed for launch. We didn't try to build everything at once, yet he made sure the project could grow later without starting from scratch.”
Alex N. Product Manager at StartupX
„Vlad got up to speed with our project quickly and pointed out several problems we hadn't treated as priorities. He sorted out our database and security issues. I liked that he didn't just complete tasks but clearly explained why something was worth changing and what the consequences could be.”
Michał R. CTO at TechCorp
„We had an app where every bigger change was becoming a problem. Vlad helped us clean up the code, rebuild some of the older parts and introduce automated tests. Working on new features is much easier now. I also appreciate his patience in explaining technical topics to people outside the development team.”
Sara K. Product Owner at WebSolutions
Tell me what is happening with your traffic
The store address and one sentence about the problem are enough. I usually reply within 2 hours and tell you where to start.
Frequently asked questions
How is this different from regular SEO?
Regular SEO is often a monthly retainer with links. I start with the store: filters, URLs, redirects, product data and speed. Only once Google sees the store properly do content and links pay off.
Why do PrestaShop filters hurt SEO?
The filter module can create a separate URL for every combination of colour, size and price. Google lands on thousands of similar pages and visits categories and products less often. I sort this out with canonical URLs and noindex, keeping the filters people actually search for.
When will I see results?
Google usually reprocesses technical fixes within a few weeks. The effect depends on competition and how much needed fixing. I do not promise specific rankings, but after each stage I show you in Google's data what changed.
What access do you need?
For the audit, read access to Google Search Console is enough. For fixes I need access to the PrestaShop back office, and to the store files for theme changes.
Do you also upgrade the store?
Yes. If an old PrestaShop version or a slow theme is holding SEO back, I can do the upgrade and SEO together, so you do not pay twice for the same testing.
How much does PrestaShop SEO cost?
The audit, fixes and ongoing SEO are quoted individually, because the price depends on the number of products, filters and who implements the changes. You get the scope, price and timeline in writing before I start.
Individual quoteCheck my store