Service / Independent specialist

/ Fit
Businesses whose buyers research with ChatGPT, Perplexity or AI Overviews
B2B companies being shortlisted (or skipped) inside AI answers
Stores seeing AI-driven traffic grow and wanting to be recommended
Anyone who ranks in classic search but is missing from AI answers
/ Why now
By 2026 the majority of B2B buyers use generative AI somewhere in their purchase process, and AI-driven traffic to online stores has grown many times over year on year. The businesses that get named inside these answers win the shortlist before competitors are even considered. This is a genuinely new channel — and because it rewards clean structure and trustworthy content, it plays to engineering strengths, not marketing spin.
/ The work
I check how ChatGPT, Perplexity and Google's AI features currently describe (or ignore) your business and where the gaps are.
Organization, Product, FAQ, Article and more, implemented correctly so AI systems can understand and cite you.
Pages restructured to answer real questions clearly, the format AI systems prefer to quote.
Clean, server-rendered HTML, fast load, and crawlable structure so AI and search bots read the real content.
Sensible machine-readable surfaces (structured data, and where useful an llms.txt) for the shift toward AI agents and agentic commerce. I'll tell you honestly what helps and what's hype — search crawlers largely ignore llms.txt today, but agents and AI tools increasingly use it.
Tracking how your presence in AI answers changes over time.
/ Foundations
GEO is not a magic file or a prompt trick. The practical layer is the same foundation AI agents, answer engines and search crawlers can actually use:
server-rendered pages with content visible in the HTML
Organization, Service, Product, FAQ and Article schema where appropriate
clear answer blocks that quote well in AI summaries
internal links between services, solutions, audiences and case studies
accessible markup and forms that work without brittle JavaScript assumptions
an llms.txt map as a useful machine-readable surface for agents and developer tools, presented honestly rather than as a ranking hack
I treat this as an engineering layer inside GEO and technical SEO: useful even if individual AI platforms change how they crawl tomorrow.
/ Difference
/ Deliverables
A business that shows up and gets recommended when your buyers ask AI — built on real structured data and clean technical foundations, with clarity on what's working and what's still hype.
/ Process
I measure how AI tools see you today and find the gaps.
The changes that matter most, in order.
I build the schema, content structure and technical foundations.
We track how your presence in AI answers improves.
10+
years in web development
120+
launched projects
24h
reply, EU-based
Request an AI visibility audit
Tell me your business and market. I'll reply within 24 hours with a first look at how AI tools describe you and where the biggest gaps are — no obligation.
Generative Engine Optimization is for founders, small businesses and teams that need hands-on work on a website or web product, not just high-level recommendations.
We start with a short description of your goal, current state and constraints. I then suggest the scope, priorities, next steps and a realistic delivery model.
Yes. I work as a developer, so I can not only prepare a plan but also implement changes in code, site structure, integrations and configuration.
Related / Services
Technical SEO audits and fixes: crawlability, indexing, site structure, structured data and Core Web Vitals, so search engines can find, understand and rank your site.
Technical SEO →02Answer Engine Optimization services: structure your content so it wins AI answers, voice search and featured snippets. Technical, honest AEO work as part of a wider technical SEO approach.
Answer Engine Optimization →03Website speed and Core Web Vitals optimization: measured performance work that makes your site load fast, pass Google's metrics and convert better.
Speed Optimization →